FREE 15 MINUTE VIDEO COURSE
How to communicate your "why" through copywriting
A 15-minute course on building your B2B business' elevator pitch and using that to write more compelling copy.
Is creating compelling marketing content for your B2B business difficult? Does your message get lost?
Our free video course is perfect for marketing managers or leads at B2B organizations that want to create clear copy that inspires action. This course is for you, if...
Your content is falling flat
You need content ideas that align with your why
You need to better communicate why you matter to customers through your website, social, blog, or sales materials
Why is good copywriting important for B2B businesses?
Clear and persuasive language can help to build trust and credibility with target audiences, leading to increased sales and revenue.
It can also help to differentiate you from your competitors and can be used in various marketing channels such as email campaigns, website content, and social media posts.
What you will learn:
The 4 key components for building your B2B company elevator pitch (your simplified brand story)
How to use those components throughout your copywriting
Why sharing your brand story through copywriting is important
How to write in your voice and tone (with examples)
Download the video mini-lesson and in less than 15 minutes you'll have an actionable framework that all your copywriting can stem from.
Want help with copywriting, creating content or developing your brand story? Let's talk!
Schedule a free discovery call with our team or reach out to us directly.
Brilliant Marketing, 2022